Champion is the hot athletic brand once again according to social and sales data

For years, Champion was the odd player out when it came to athletic wear. It was the inexpensive brand found in discount racks at big-box stores while Adidas, Puma, and Under Armour commanded both popularity and fancy price tags.

Under Armour Takes the Gold with UA Flow Technology

At least 8 out LGBTQ athletes headed to World Athletics Championships - Outsports

Joey Chestnut and Miki Sudo Win at Nathan's Hot Dog Contest - The New York Times

2023 World Athletics Championships - Results from Budapest

Julia Jordan Set Aside Playwriting to Win Gender Parity in Theater - The New York Times

How NIL and TikTok Got Sam Hurley Nearly $1 Million in Deals

From the World Cup to Wimbledon, Female Athletes Are Fighting For Their Uniforms - The New York Times

Super Bowl Ad Tracker 2024 - Brand Innovators

29 Pro Athletes Who Became Entrepreneurs, And How They Are Still Winning Out Of The Stadium, by Yitzi Weiner, Thrive Global

2023 Higher Education Social Media Engagement Report

Bryce Young Partners With BodyArmor Ahead of NFL Draft

NBA All-Star Carmelo Anthony Launches Global Content Company, Creative 7

11 Best Sports Bras for Large Breasts of 2024, Tested and Reviewed

Spotlights and Shadows in Women's Sports Media Coverage

The 25 Most Entertaining Sports Media Personalities Right Now, Ranked