David Aaker's Brand Vision Model and how it works, part one - How

An in-depth description of David Aaker's famous Brand Identity Model (now called the Brand Vision Model) and how it works

Brand Personality: Understanding Aaker's 5 Dimension Model

David Aaker's Brand Vision Model and how it works, part one - How Brands Are Built

Think & Act Beyond: Aaker's Brand Identity Planning Model

Table 1 from Determination of brand personality dimensions for a laptop computer using AAKER's brand personality scale

Brand Equity Explained Using the Aaker Brand Equity Model

David Aaker on LinkedIn: #aakeronbrands #branding

Brand Vision model_Sushant Dayal

Five asset model of brand equity

How AI shapes brand identity and identity, David Aaker posted on the topic

Aaker on Brands - Insights from David Aaker

Trigger 2. Brand identity vs. brand image, by Meri Stark

Aaker on Branding: 20 Principles that Drive Success, by Mitch Rencher