Jockey's new ads feature famous American heroes-- in their underwear

Jockey, in an outrageous new ad campaign, is featuring famous American heroes in their briefs.

Thoroughbred Owner Breeder by The Owner Breeder - Issuu

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Five Vintage Large-sized Magazine Ads - Jockey Mens Underwear - Jim Palmer

Jim Palmer's underwear ads from the '80s make us want to pitch a perfect game - Queerty

Inspirational New Jockey Campaign Shows What It Means to Be a True Hero

Jim Palmer would like to remind you about these athletes in their underwear

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Ready To Wear: Pantology - the study of pants, The Independent